Here are a couple of bonuses:
When people start an online business or try to brand themselves online they have a hard time writing content for their audience. Here are six type of value content that you can start using right away.
Information content is simply when you are telling or giving away information about something.
It is as simple are letting people know that a new restaurant just opened up. You can also share general information about a business or a product so people know it’s out there.
Education content is probably the most common type because people are always searching for solutions to their problems. So the easiest way to create content is to show someone how to do something.
Think about the problems in your field and then pick a solution. You can write a blog post, do a video or even a webinar to help people deal with that problem.
You can also use the information you have learned and teach it to other people through an article or blog post.
Inspiration type content is probably the most common we see on our newsfeeds in the form of memes with great quotes.
You can use stories about great achievements or about overcoming difficulties. People love to read and hear great stories so they can feel like they can do it. So share the stories of your friends have done something great or overcome major hurdles.
People love to be entertained and that is why they spend a lot of time on social media. People do go to facebook to buy; they go there to be entertained. So you can catch people’s attention with great entertaining content.
Connection content is when you let your followers and subscribers know more about you. You can share something that is going on with you and how you are dealing with it.
This is also a perfect opportunity to engage with your followers by asking them questions. They can leave messages on your blog or comment on your posts.
Yes – you can produce great content promoting something and asking for a sale. It’s okay as long as you have been giving value to your list.
Also you could be providing them with something that will help them. So it is truly okay to sell something. This freaks people out for some reason which puzzles me since they are in a home business.
You have to ask for the same; don’t forget that. If what you offer has great value then it's perfectly okay.
You can mix any of these types of content together too. The more you create content the more creative opportunities you will have to connect with your audience. One thing that you have to remember is to always be you. Don’t try to write like a famous author; just be you.
Marketers need to learn how to generate leads for network marketing online. So you just joined an opportunity and called everyone in your contacts to let them know about your business and you didn’t get much of response.
Well the first thing is that you have to learn how to generate your own leads. This can be extremely overwhelming for most people because they have no idea on how to do it. So I’m going to keep this as simple as I can and only talk about how to generate network marketing leads free online.
This is by far the way to go to to generate the best network marketing leads. Whether you are online or offline you have to get people to know, trust and like you. This is the best way to do all three because you are going to develop a relationship.
You can create a newsletter and ask people in the home business industry to join your list. Do not try to sell about your opportunity. All you have to do is concentrate on giving them value and find out their problems.
I strongly advise you to have your own blog. This will be your hub for all of your marketing. It does not have to be an incredible expensive blog. You can get started pretty cheap. You can generate lots of leads with your blog over time by continuing adding valuable content to your blog.
Then slowly start to put ads in your blogs to products that will solve some of the problems your audience is experiencing.
You should be doing videos. Youtube is the second most popular search engine so they ain’t going away any time soon. When people want to learn how to do something they will go to Youtube and not Google to find out how to do it.
Another cool aspect of videos is that you can use them on multiple sites. So you can uploaded to YouTube and also Facebook. Plus there are many other videos sites that you can use for a little SEO help to your video but that’s a complete training by itself.
Recently I’ve noticed that viral videos are generating more views on Facebook than they are on YouTube so you have to take Facebook seriously when doing videos. Also distributing videos is a great network marketing leads generation technique.
New marketers forget about Twitter they see their colleagues generating network marketing leads online through Facebook posting ads or the way most people do it by pretty much shouting out their new opportunity.
You can see something on Twitter that you cannot see on Facebook. If you to someone’s profile on twitter you can see the people and they are following and more importantly the people that are following them.
Did you catch that incredible nugget?
You can actually see the people who are following someone. What could you do with that list I wonder?
Well if you to someone very famous in our industry like Eric Worre or Dani Johnson then you start to follow the people that are following them. A good percentage of these people are going to follow you back.
Then you can start to build a relationship with them. Direct messaging works pretty well in Twitter. Plus people who are into Twitter are really into it. Can you believe that some people don’t like Facebook much? Well a lot of these people are hanging out on Twitter.
Posting in Facebook Groups
This works and the leads are not great. You can consider these very cold and it still works. It takes consistency to make it work right.
Most people post in home business groups make post with incredible claims that you are going to make a gazzillion dollars. They are thinking about themselves. So you can do better.
You can start posting your great content or great training that will help people with their businesses. You’ll be helping all those knuckleheads spamming their crappy opportunities.
These are just a few of the free techniques so you can learn how to generate leads for network marketing. I must warn you though – do not try to do them all at once. I know a lot of people suffer from MLM desperation and try everything. So my biggest tip to you is master just one of these.
Pick one and let me know by making a comment below or sending me an email. I will point to the best resources I have so you can start kicking some butt in your business.
If got value from this post please like and share it so other people in your team can benefit. The more you give the more you get. So give a lot of value and your business will explode.
PS – If you any of these techniques interest you Ray Higdon recently did a webinar that blew me away. I took about EIGHT pages of notes because it was packed with helpful information that I'm already using in my business. I think that you might get something out of it.
If you would like to see it CLICK HERE!
Thank you for reading How To Generate Leads For Network Marketing Online
People do not get on social media sites like Facebook, Twitter or Instagram to buy anything. They go to these sites to be entertained (while slacking off at work).
Think about it. Why do you get on social media? It's to be entertained and see what's going on with your friends. I personally enjoy seen the funny political meme's making fun of the candidates.
Now on the other hand when you want to buy something do you go to Facebook? Most likely NOT!
When I want to buy something the first url I type in is Amazon.com. If I can't find what I'm looking for then I will Google it.
Also when people see that you are posting a specific company all over Facebook the first thing that they will do is Google the company name.
AND GUESS WHAT THEY WILL SEE?
They will see a lot of negative junk about your company that is most likely not true. People do not have to join your company to write a bad review or post a fictitious complaint.
You don't believe me? Just Google any Network Marketing Company and you will see some kind of negativity come up. It will even come up when you type the company name in the search box – you will see something like company name SCAM!
You want to raise curiosity instead of resistance.
When Ray first started he set a goal for himself of getting 20 NO's every single day. You see he had no choice because his house was in foreclosure and he had no money. So within a few short months he was climbing the top ranks of his company.
When ever he came across another network marketer that would say no he would ask, “How re you doing with generating leads online?”
Most people would say no so he would send them to a presentation where they could begin to learn how to get leads online. This way he would begin to help other people in the industry and possibly make some commission sales along the way.
Ray says that he has been able to generate a lot of sales by adding a call to action in a PS line at the end of his blog posts. A call to action or CTA is when you tell your reader what you would like them to do next.
I'm pretty sure that you have responded to many calls to action because you are a human being. I know I have specially if what I have gotten has been of great value. Think about it for a sec – usually when you have gotten something that you really enjoyed or it was something extremely helpful you usually wanted more like most people.
This a very powerful and effective marketing technique that works really well when done with great value.
If you have enjoyed this post please like and share.
PS – Last night's webinar was packed with so much value that this blog post cannot do it justice. So I've decided to share it with you so you can get the most out of Ray's incredible information. Just click below to watch the webinar.
Most people are afraid to get in front of the camera and I was one of them. Until one day I just went for it.
I was very self conscious and continue to be. BUT I don't let that stop.
I JUST GO FOR IT!
So let me break it down for you into 4 easy steps.
STEP 1 – Introduction
Simply state your name and your website. I like to add where I'm from so people can relate a little more to me. They'll get a mental picture of where I'm at. Hopefully they passed geography.
STEP 2 – Ask a question
This is a great little way to let your viewer know what you will be talking about.
Would you like to know how to do some quick videos for your business?
Look to see what problems people are having in your industry and ask a question about the problem.
STEP 3 – Give them great quality content that will be helpful
This is where I break down these steps in the video so you can make your own videos.
Here you can tell them about a solution to their problems. Try to be as giving as you can and give them the best possible content that you can give your viewer.
STEP 4 – Call To Action (CTA)
Here is where you tell your viewer what you would like them to do. I have to admit that I need to get better at this.
You can ask them to like your video, subscribe to your channel or click the link in your description. What ever you want them to do. Just remember to be confident so they will do what you ask.
Video Marketing is HIUGGEE (Trump style LOL) and very effective.
If you would like to know more about doing YouTube Videos then click HERE.